FWF Outdoor Signage

I was tasked with creating our outdoor signage for the current FWF headquarters. Designing on this building was a challenge because the standard FWF logo didn't fit well on the narrow white section of the structure. After many iterations, the best design solution was to utilize the logo text and incorporate the company tagline.

I also redesigned the parking signs and the monument signage for the building. The original parking signs were using an outdated logo and they were very busy. My design solution was to keep the parking signs simple, clean, and functional.
Client:   Fifth Wheel Freight
Role:   Creative Manager, Graphic Designer
Year:   2021
Client: Fifth Wheel Freight
Role: Creative Manager
Year: 2021

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